Microsoft says its pre-release Surface Laptop Ultra can run models of up to 120 billion parameters locally, using Nvidia’s RTX Spark platform, up to 128 GB of unified memory and one petaflop of AI compute. That turns a laptop from a cloud terminal into a possible execution site for private creative work, coding and long-running agents, shifting latency, data custody and some inference expense onto hardware the customer owns. The changed decision is not simply which AI model t

AI can multiply marketing activity in seconds. The real advantage is not volume—it is a system that connects customer signals, recognizes intent, applies human judgment, and learns what should happen next.